Bajwa’s Handwerksbäckerei
Bajwa's Handwerksbäckerei isn’t just a bakery; it’s a slice of home 🍰, right in the heart of Berlin, offering up nostalgia and joy that make you travel again to your childhood with those baked at-home desserts and of course, the freshest bread!
Logo Layout
Deconstructing the logo
The Iconography on the logo is inspired by the blooming of a flower, showing the slow growth of baking, the process and finally, the handmade products.
Keeping the brand and the identity in mind, the shape of the logo is a stadium instead of a strict circle or square, which is a guarantee of a brand delivering its promise and never unwavering, top-notch quality of every product sold.
The bakery was proposed to be timeless, maintaining the traditional shelves and look of the previous century but adding bohemian elements to give a homely vibe to the place. To visualise and conceptualise the ambience of our bakery, we resorted to AI prompting to render out certain themes, such as walls, shelves, usage of our colour schemes etc.
The pictures shown below in the grid are all AI-generated with Mid Journey and Dall-E.